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Advertising Coordinator

PUBLIC AFFAIRS OFFICER II

Recruitment #24-002378-0005

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Introduction

The Maryland Lottery and Gaming Control Agency (MLGCA) serves as one of the largest revenue sources for the State of Maryland, supporting important state programs and services including education, public health and safety, human resources and the environment. In addition to generating revenue from the sale of lottery products, the MLGCA is also responsible for the oversight of the state’s casino gaming program, providing direction and guidance to its casino partners on financial, security, regulatory and licensing procedures for the facilities. The Agency also regulates Sports Wagering, Daily Fantasy Sports and Electronic Bingo, as well as Instant Ticket Lottery Machines, which are located at almost 90 Veteran’s posts. Gaming in Maryland is a dynamic and growing business that operates around the clock, 365 days of the year. 

GRADE

15

LOCATION OF POSITION

Montgomery Park Business Center 
1800 Washington Boulevard, Ste. 330 
Baltimore, Maryland 21230

Main Purpose of Job

Provide support for members of the Creative Services department in the development and implementation of Lottery advertising programs. Key responsibilities include administrating the Lottery’s retailer point-of-sale (POS) program and assisting in the recording, tracking and reconciliation of the Lottery’s advertising budget and processing of all estimates/authorizations and invoices. Additionally, the position will have the opportunity to participate in other traditional, digital, social and sponsorship initiatives.

POSITION DUTIES

Assists with the development, procurement and production of Lottery point-of sale and other graphicmaterials for new product launches and promotions. Develops an annual POS/graphics calendar withproduction and delivery schedules, coordinates comments and approvals from key department managers andacts as liaison with the Lottery’s advertising agency, Sales department managers, and the Procurement department.

Acts as billing administrator for Creative Services department, with duties to include, but not be limited to:review, record and track billing documentation (estimates, authorizations, approvals, invoices andreconciliations) used by the Sr. Advertising Manager and Director of Creative Services to manage theLottery’s advertising budget and monitor committed funds on a real-time basis. Maintains detailed recordsin various data bases and extensive paper files. Reconciles department spending with advertising agencycontractor records and internal sources (FMIS, Procurement records, etc.) on a monthly basis. Compiles andreconciles year-end encumbrances and accruals and initiates various procurements for the department.

Designs various materials like retail flyers, reports, dashboards, utilizing desktop publishing software (i.e.,InDesign, Illustrator, Photoshop, etc.). Includes some copy writing and design/layout work. Compiles andprepares PowerPoint presentations for department managers to utilize at various Agency meetings. Acts asthe liaison for Creative Services for external retailer graphic and logo requests. Includes monitoring requestsfrom retailers, requesting any materials from agency or internal sources and requesting proofs for approval.

Assists Creative Services Department with promotion and sponsorship fulfillment by tracking andadministering various deliverables (i.e., promotional items, scratch-off tickets). Requirescommunication/coordination with several external organizations and internal departments.

Provides general support to Creative Services department managers in the development and implementationof various marketing campaigns including chain specific activities, social media promotions, contentcreation, etc. Cross train with the Lottery’s Digital Manager to make updates to the Lottery’s website on anas needed basis.

MINIMUM QUALIFICATIONS

Experience: Seven years of experience in public information, public relations, journalism or other related experience in publicity or promotional work.

Notes: 

1. Candidates may substitute the possession of a Bachelor’s degree from an accredited college or university with at least 30 semester credit hours in one or more of the following subjects: English, journalism, public relations, writing or other similar and related areas of study and three years of experience in public information, public relations, journalism or other related experience in publicity or promotional work for the required experience. 

2. Candidates may substitute U.S. Armed Forces military service experience as a commissioned officer in public affairs specialist classification or public affairs specialty codes in the information and arts field of work on a year-for-year basis for the required experience.

DESIRED OR PREFERRED QUALIFICATIONS

PERFERRED QUALIFICATIONS:

-Experience working with production specifications, printers, creative designers, etc. to develop andimplement point of sale materials (posters, signs, decals, etc.) for display at retail and/or digitally.

-Experience with desktop publishing programs such as InDesign, Illustrator, Photoshop, etc.
Administrative experience tracking and processing billing documents (i.e., estimates, invoices,reconciliations, budget trackers, etc.).

-Detailed oriented and experience with excel. Possess the ability to organize, process and reconcilemultiple billing documents such as estimates, invoices and budgets.

LICENSES, REGISTRATIONS AND CERTIFICATIONS

Employees in this classification may be assigned duties which require the operation of a motor vehicle. Employees assigned such duties will be required to possess a motor vehicle operator's license valid in the State of Maryland.

SELECTION PROCESS

Please make sure that you provide sufficient information on your application to show that you meet the qualifications for this recruitment. All information concerning your qualifications must be submitted by the closing date. We will not consider information submitted after this date. Successful candidates will be ranked as Best Qualified, Better Qualified, or Qualified and placed on the eligible (employment) list for at least one year.

EXAMINATION PROCESS

The assessment may consist of a rating of your education, training, and experience related to the requirements of the position. It is important that you provide complete and accurate information on your application. Please report all experience and education that is related to this position.

BENEFITS

FURTHER INSTRUCTIONS

Please make sure that you provide sufficient information on your application to show that you meet the qualifications of this recruitment.  

Resumes will not be accepted in lieu of completing an application. All information concerning your qualifications must be submitted by the closing date.   We will not consider information submitted after this date. 

Applicants will be rated based on their description of job duties and responsibilities. Applicants should be thorough in completing this requirement.  

The online application process is strongly advised.  

If the online process is not available to you, you may complete and submit a paper application or direct any questions to: 

Maryland Lottery Human Resources 
1800 Washington Blvd., Ste. 330 
Baltimore, MD 21230  
marcus.staten2@maryland.gov 

TTY Users: call via Maryland Relay 

As an equal opportunity employer, Maryland is committed to recruiting, retaining and promoting employees who are reflective of the State's diversity. People with disabilities and bilingual candidates are encouraged to apply. 

We Thank our Veterans for their service to our country.


Click on a link below to apply for this position:

Fill out the Supplemental Questionnaire and Application NOW using the Internet. Apply Online
View and print the Supplemental Questionnaire. This recruitment requires completion of a supplemental questionnaire. You may view and print the supplemental questionnaire here.
Apply via Paper Application. You may also download and complete the Paper Application here.

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