Visual Communications Designer

The Maryland Department of Aging helps establish Maryland as an attractive location for all older adults through vibrant communities and supportive services that offer the opportunity to live healthy and meaningful lives. Through action, investment, leadership, and reform, the Department will create a society in which all older Marylanders can lead lives that are healthy, financially secure, socially connected, and purposeful throughout their full lifespan.

***This recruitment is limited to current employees of the Maryland Department of Aging***

18

301 W. Preston St., Baltimore, MD  21201

The Visual Communications Designer will play an integral role in the development of engaging and straightforward content that streamlines and visually conveys the work of the Maryland Department of Aging (MDOA) and the Longevity Ready Maryland plan. Collaborating with cross-departmental teams, the Visual Communications Designer will build a framework and execute the creation of content to simplify its messages across multiple channels including digital, traditional (e.g. print), social, display, and event-related materials. The Visual Communications Designer will play a crucial role in the Department’s ability to convey its goals and agenda to members of the Maryland General Assembly and other key stakeholders. This position synthesizes aesthetics, story, and brand while ensuring alignment and cohesion across the work and mission of MDOA, the Administration, and other state agency partners.

Create Visual Elements, Design Strategy, and Publicity Plans for MDOA Programs
Work with the Communications team and MDOA staff to create awareness and enthusiasm for MDOA programs, projects, and events – with a special emphasis on Longevity Ready Maryland – using digital storytelling in a range of formats and within the MDOA branding guidelines. Support the implementation of the communications and publicity plan for the Longevity Ready Maryland initiative utilizing various communications channels (social media, advertising, newsletters, eBlasts, events, meetings, etc.) in close collaboration with and under the guidance of the MDOA Communications Director and Director of Planning. Coordinate the design, production, and printing of multi-page/multi-color publications including the multisector plan for aging and other reports and guidance documents to provide current planning information to the aging community, state agencies, the Governor’s office, and the public. Work with the Communications Director and MDOA leadership team to visually synthesize the goals and agenda of MDOA and develop collateral materials across multiple platforms to share with members of the Maryland General Assembly, key stakeholders, and the general public. Provide digital web-compatible graphic elements, including video and animation, for use on the department’s various Intranet, Internet sites/pages, social media, and other digital media. Determine and advise supervisor of feasibility and cost to produce quality products, including choosing a vendor and evaluating bids, and follow appropriate Maryland State procurement procedures. Work with the Communications team to ensure all materials related to MDOA (including promotional materials, online content, and in-person touchpoints) reflect our brand, voice, and engage the appropriate audiences. Data Dashboard design and development
Lead a team of designers, data managers, and experts with MDOA, the Department of Planning, and the Department of Health to develop the LRM Aging Data Dashboard and Longevity Index, an interactive tool to track the aging and longevity journey and experiences of Marylanders. Work with state agencies to gather and update data, as well as ensure the dashboard is accurate, accessible, and aligns with MDOA branding guidelines. Website design and updating
Design web pages for Longevity Ready Maryland and other MDOA initiatives and programs in consultation with the MDOA team, using high quality artwork and graphic design tools and resources. Assist Office of Accessibility in ensuring MDOA website is ADA and 508 compliant.

Education: Graduation from an accredited high school or possession of a high school equivalency certificate.

Experience: Six years of administrative staff or professional work.

Notes:

1. Candidates may substitute 30 college credit hours from an accredited college or university for each year up to four years of the required experience.

2. Candidates may substitute the possession of a Bachelor's degree from an accredited college or university and two years of experience in administrative staff or professional work for the required experience.

3. Candidates may substitute the possession of a Master's degree from an accredited college or university for the required experience.

4. Candidates may substitute U.S. Armed Forces military service experience as a commissioned officer involving staff work related to the administration of rules, regulations, policy, procedures and processes, or overseeing or coordinating unit operations or functioning as a staff assistant to a higher ranking commissioned officer on a year-for-year basis for the required experience.

Two years experience creating marketing materials using Adobe InDesign

This recruitment is limited to current employees of the Maryland Department of Aging

Employees in this classification may be assigned duties which require the operation of a motor vehicle. Employees assigned such duties will be required to possess a motor vehicle operator's license valid in the State of Maryland.

Please make sure that you provide sufficient information on your application to show that you meet the qualifications for this recruitment. All information concerning your qualifications must be submitted by the closing date. We will not consider information submitted after this date. Successful candidates will be ranked as Best Qualified, Better Qualified, or Qualified and placed on the eligible (employment) list for at least one year.

The assessment may consist of a rating of your education, training, and experience related to the requirements of the position. It is important that you provide complete and accurate information on your application. Please report all experience and education that is related to this position.

STATE OF MARYLAND BENEFITS

 

Online applications are highly recommended. However, if you are unable to apply online, the paper application and supplemental questionnaire may be submitted to: Department of Budget and Management, Recruitment and Examination Division, 301 W. Preston St., Baltimore, MD 21201. Paper application materials must be received in our office by the closing date for the recruitment. No postmarks will be accepted.

For questions regarding this recruitment, please contact the DBM Recruitment and Examination Division at Application.Help@maryland.gov or 410-767-4850, MD TTY Relay Service 1-800-735-2258.

We thank our Veterans for their service to our country.

People with disabilities and bilingual candidates are encouraged to apply.

As an equal opportunity employer, Maryland is committed to recruitment, retaining and promoting employees who are reflective of the State's diversity.