Prepare and produce visual communications on projects involving print design, web design and other Web-based development activities for Common Council/City Clerk’s Office and other city agencies. Responsible for concept development, logo and identity package design, support of public relation functions, events and promotions, along with social marketing and media campaigns.
Design PowerPoint slideshows and marketing collateral including aldermanic newsletters, direct mail, promotional materials, postcards, programs, flyers, stationery, invitations, brochures, signs, displays and newspaper advertisements. Create original artwork, maps and logos for use on printed material, website and City Channel 25. Design materials and coordinate with vendors on a variety of media including web banner ads, digital billboards, newspaper and print ads, bus shelter ads and special promotions.
Develop and design new websites from initial concept through completion, along with coordinating identity packages and all printed materials, for specialized marketing initiatives. Utilize social media for promotion of events and services. Create graphics, update content and manage Facebook page for Sparky, the city’s fireworks safety mascot. Create specialized graphics for use as Twitter backgrounds and Facebook images. Incorporate Twitter feeds, Facebook widgets and Google Calendar Application into web pages.
Provide design for City Clerk’s Office/Common Council and other city web pages using Content Management System. Create page designs for License Division intranet website - LIRA. Create and update online content, PDF forms and brochures, web surveys, html e-mails and e-newsletters, banner ads, flash animations, photo slideshows and integrate video on to website. Remain current in web development and integrate advanced technologies when possible. Remain current in web best-practices, image optimization techniques, SEO – Search Engine Optimization and Web Analytics.
BA in Graphic Design, Graphic Arts from an accredited college or university
Two years of experience in Graphic Design