9254 Airport Communications Officer

Recruitment #PBT-9254-095018

Introduction

This is a Position Based Test administered in accordance with Civil Service Rule 111A.

The Department
SFO is a world-class, award-winning airport that serves nearly 58 million passengers annually. SFO offers nonstop flights to 51 international cities on 43 international carriers. The Bay Area's largest airport also connects nonstop with 86 U.S. cities on 12 domestic airlines.

SFO’s mission is to provide an exceptional airport in service to our communities, and its core values are safety and security, teamwork, excellence, and care. The airport is committed to redefining air travel by providing the highest level of service to our guests.

The Airport, an enterprise department of the City & County of San Francisco, has a workforce of approximately 1,700 City employees and strives to be a diverse, equitable, and inclusive employer. For more information, visit www.flysfo.com and watch this video about careers at SFO.

Position Description
Under general direction, this position is responsible for the planning, implementation, and coordination of the online and digital aspects of San Francisco International Airport’s Communication Program. The Communication Program includes creating, updating, editing, and publishing content and messaging for all channels (e.g., print, electronic, web, mobile, broadcast) and audiences (internal and external), creating broad public awareness, and understanding and effectively communicating the Airport’s policies and programs.

The essential functions of this position include:

  • Manages and administers all guest fronting content for Airport websites, mobile applications, web hosting, and related contracts to ensure they are accurate, timely, functioning, fresh, and in compliance with federal, state, local laws and regulations, and applicable international laws.
  • Creates and develops informative, user-friendly, customer-focused, and visually appealing websites and mobile-applications for internal and external communications.
  • Creates, proofs, and edits content including: writing stories and articles, creating and editing digital images and video, managing the digital asset library, and creating and managing the master content calendar for all sites.
  • Oversees the maintenance of all content on the websites (e.g., updating dynamic and static content, ensuring links function properly); coordinates with vendors for third party services such as translation; coordinates with technical support staff and ITT to ensure vitality, functionality, integration, and security of the site.
  • Understands and monitors contingent third party applications like: Jibestream maps, OAG, Flightview, API feeds, etc.
  • Monitors the website contractors to ensure all project deadlines are met and contract deliverables are received and meet the satisfaction of the Airport staff prior to publication.
  • Develops and implements project work for future content for the sites as well as manages the promotion activities, including the design and on-going implementation of online marketing and public relations campaigns, airline promotions, tenant promotions, customer service kiosk messaging, and Airport service campaigns.
  • Develops and coordinates a system for engaging with website users through usability testing and direct feedback to ensure site interactivity reflects the Airport’s commitment to customer service, meets universal design principles, and delivers a world-class user experience.
  • Conducts and reports on website and mobile applications analytics to identify trends in site traffic for potential design improvements.
  • Responds to complaints or requests for information and functionality and ensures that all content is ADA compliant.
  • Provides assistance, direction, and support to social media messaging as needed.

Minimum Qualifications

Education
Possession of a Bachelor’s Degree from an accredited college or university in Journalism, Communications, Public Administration, Business, or a related field.

Experience
1. Four (4) years of experience in Communications, Public/Government Affairs, and/or Community/Corporate Relations or a related field which involved primary duties in editing, creating and planning communications content (i.e. articles, newsletters, press releases, rich media), public speaking, media contact, and/or community contact/liaison, AND

2. One (1) year of experience managing the content of a Public/Government or Community/Corporate website using a content management system.

Substitution
Education Substitution: Additional experience as described above may be substituted for the required degree on a year-for-year basis up to a maximum of two (2) years. Thirty (30) semester units or forty-five (45) quarter units equal one (1) year.

Desirable Qualifications
The stated desirable qualifications may be used to identify job finalists at the end of the selection process when candidates are referred to hiring.

  • Strong oral and written communication skills.
  • Experience using Drupal as a content management system.
  • Experience using a digital asset management system like Widen.
  • Experience with digital indoor mapping and way finding solutions like Jibestream.
  • Project Management experience.
  • Experience working with creative and web development agencies.

Applicants must meet the minimum qualification requirement by the final filing date unless otherwise noted.

One year full-time employment is equivalent to 2,000 hours (2,000 hours of qualifying work experience is based on a 40 hour work week). Any overtime hours that you work above 40 hours per week are not included in the calculation to determine full-time employment.

How To Apply

Applications for City and County of San Francisco jobs are only accepted through an online process. Visit www.jobaps.com/sf to register an account (if you have not already done so) and begin the application process.

  • Select the desired job announcement
  • Select “Apply” and read and acknowledge the information
  • Select either “I am a New User” if you have not previously registered, or “I have Registered Previously”
  • Follow instructions on the screen

Computers are available for the public (from 8:00 a.m. to 5:00 p.m. Monday through Friday) to file online applications in the lobby of the Department of Human Resources at 1 South Van Ness Avenue, 4th Floor, San Francisco, CA 94103, or the Airport Commission Human Resources office at 710 N. McDonnell Road, 3rd Floor, San Francisco, CA 94128.

Applicants may be contacted by email about this announcement and, therefore, it is their responsibility to ensure that their registered email address is accurate and kept up-to-date. Also, applicants must ensure that email from CCSF is not blocked on their computer by a spam filter. To prevent blocking, applicants should set up their email to accept CCSF mail from the following addresses (@sfgov.org, @sfdpw.org, @sfport.com, @flysfo.com, @sfwater.org, @sfdph.org, @asianart.org, @sfmta.com).

Applicants will receive a confirmation email that their online application has been received in response to every announcement for which they file. Applicants should retain this confirmation email for their records. Failure to receive this email means that the online application was not submitted or received.

All work experience, education, training and other information substantiating how you meet the minimum qualifications must be included on your application by the filing deadline. Information submitted after the filing deadline will not be considered in determining whether you meet the minimum qualifications.

Applications completed improperly may be cause for ineligibility, disqualification or may lead to lower scores. If you have any questions regarding this recruitment or application process, please contact the exam analyst, Jacob Mast, by telephone at 650-821-2004, or by email at jacob.mast@flysfo.com.

Resumes may be attached to the application; however, resumes will not be accepted in lieu of a completed City and County of San Francisco application.

Verification
Applicants may be required to submit verification of qualifying education and experience at any point during the recruitment and selection process. If education verification is required, information on how to verify education requirements, including verifying foreign education credits or degree equivalency, can be found here.

Verification of qualifying experience, when requested, must be documented on the employer's business letterhead and must include the name of the applicant, job title(s), dates of employment, description of job duties performed, and signature of the employer or the employer’s authorized representative. Experience claimed in self-employment will only be accepted if supported by documents verifying income, earnings, business license and experience comparable to minimum qualifications above. Copies of income tax papers or other documents listing occupation and total earnings must be submitted. Employees of the City and County of San Francisco may submit performance evaluations showing duties performed to verify qualifying City experience. City employees will receive credit for the duties of the class to which appointed. Credit for experience obtained outside of the employee's class will be allowed only if recorded in accordance with the provisions of Civil Service Commission Rules. Verification may be waived if impossible to obtain. The applicant must submit a signed statement explaining why verification cannot be obtained. Waiver requests will be considered on a case-by-case basis. Failure to provide the required verification, or request for waiver when requested may result in rejection of application.

Note: Falsifying one’s education, training, or work experience or attempted deception on the application may result in disqualification for this and future job opportunities with the City and County of San Francisco. Make sure your application and any attachments to the application submitted at the time of filing are complete and accurate and include details on all experience, education, training and other information that qualifies you for this recruitment. Failure to submit a complete and accurate application at the time of filing may result in your ineligibility for this recruitment or inability to receive full credit for scoring purposes. Any new information concerning work experience, education, training and other information that is submitted after the filing deadline may not be used for scoring or considered to determine whether you meet the minimum qualifications.

Selection Procedures

Minimum Qualification Supplemental Questionnaire (Weight: Qualifying)
Candidates will be prompted to complete a Supplemental Questionnaire as part of the online employment application. This Minimum Qualification Supplemental Questionnaire is designed to obtain specific information regarding an applicant's experience in relation to the Minimum Qualifications for this position. Applicants must also complete the official application. It is essential that applicants provide complete information in identifying their education, experience and training. The Minimum Qualification Supplemental Questionnaire will be used to evaluate if the applicant possesses the required minimum qualifications.

Supplemental Questionnaire Evaluation (Weight: 100%)
Applicants who meet the minimum qualifications will be sent a Supplemental Questionnaire designed to measure the knowledge, skills and/or abilities in job-related areas required for the position which may include but not be limited to: knowledge of current web-based and digital technologies – refers to the knowledge of content management systems, web hosting environments, and internet infrastructure and processes; understanding of website work flow; ability to capture, manipulate, and publish a variety of media types (i.e., text, image, video); familiarity with third party creative software programs; organizational ability – refers to the ability to set priorities, coordinate or schedule tasks, events, business requirements and data in a logical manner so as to maximize staff and material resources, maximize reach and readership of content, increase efficiency, and anticipate the needs of the organization; customer service ability – refers to the ability to liaison with internal and external customers including airport managers, tenants, airline, community and civic groups in order to keep them informed on Airport issues and projects; and provide fast and efficient service and work; oral communication ability – refers to the ability to verbally persuade, summarize, and justify effectively; elicit feedback and draw others in the conversation; communication clearly and effectively with all levels of staff, other City departments, outside website contractors and the general public; written communication ability – refers to the ability to write grammatically correct compelling stories, articles, press releases and other content that clearly captures the subject matter and incorporates the Airport’s overall communications messages; read, comprehend and interpret complex written materials; project management ability – refers to the ability to oversee, monitor, and manage projects, including planning and designing of projects relative to websites, and other digital solutions in an efficient and inclusive manner that meets the established timelines, targets, objectives, and budget; computer skills – refers to an intermediate understanding of content production software (e.g., ADA checkers, Adobe Creative Cloud) and network operating systems related to web production and publishing; problem solving ability – refers to the ability to identify problems and find solutions; anticipate future challenges and proactively address them; recognize when additional information or resources are necessary; research and obtain necessary information through a variety of methods such as: probing for clarity, reading materials, and collaborating with other departments, customers, and outside vendors while exhibiting independent thinking; and interpersonal relations skill – refers to the ability to discover mutually agreeable solutions among all stakeholders to facilitate productive interaction and honest communication with stakeholders including internal and external customers.

A passing score on the Supplemental Questionnaire Evaluation must be achieved in order to be placed/ranked on the Eligible List.

Transportation Security Administration (TSA) Security Clearance
Candidates for employment with the San Francisco Airport Commission are required to undergo a criminal history record check, including FBI fingerprints, and Security Threat Assessment in order to determine eligibility for security clearance and may be required to undergo drug/alcohol screening. Per Civil Service Commission Rule Section 110.9.1, every applicant for an examination must possess and maintain the qualifications required by law and by the examination announcement for the examination. Failure to obtain and maintain security clearance may be basis for termination from employment with the Airport Commission.

Certification Rule
The certification rule for the eligible list resulting from this examination will be Rule of the List. Additional selection processes may be conducted by the hiring department prior to making final hiring decisions.

Eligible List
A confidential eligible list with names of candidates who have passed the civil service examination process will be created and used for certification purposes only. An examination score report will be established so interested parties can view the ranks, final scores, and number of eligible candidates. Applicant information, including names of candidates on the eligible list, shall not be made public unless required by law. However, an eligible list shall be made available for public inspection, upon request, once that eligible list is exhausted or expired and referrals resolved. The eligible list/score report resulting from this civil service examination process is subject to change after adoption (e.g., as a result of appeals), as directed by the Human Resources Director or the Civil Service Commission.

The duration of the eligible list resulting from this examination process will be six months, and may be extended with the approval of the Human Resources Director.

Upon approval of the Human Resource Director (see Civil Service Rule 111A.26.5), the eligible list/score report resulting from this announcement may be used by other departments that also use this classification or a similar classification. To find other Departments that use this classification, please click here. Search that document by title or job code to see which departments use the classification.

 

Conviction History

As a selected candidate for a job, you will be fingerprinted, and your fingerprints will be sent to the California Department of Justice (DOJ) and the Federal Bureau of Investigation (FBI). The resulting report of your conviction history (if any) will be used to determine whether the nature of your conviction (or arrest, in limited circumstances) conflicts with the specific duties and responsibilities of the job for which you are a selected candidate. If a conflict exists, you will be asked to present any evidence of rehabilitation that may mitigate the conflict, except when federal or state regulations bar employment in specific circumstances, such as:

  • Candidates for positions with the Unified School District and the Community College District may be disqualified from consideration should their conviction history not meet the standards established under the California Education Code.
  • Candidates for positions with the Recreation and Park Department may be disqualified from consideration should their conviction history not meet the standards established under California Public Resources Code 5164.

Having a conviction history does not automatically preclude you from a job with the City.

If you are a selected candidate, the hiring department will contact you to schedule a fingerprinting appointment.

Disaster Service Workers

All City and County of San Francisco employees are designated Disaster Service Workers through state and local law (California Government Code Section 3100-3109). Employment with the City requires the affirmation of a loyalty oath to this effect. Employees are required to complete all Disaster Service Worker-related training as assigned, and to return to work as ordered in the event of an emergency.

Conclusion

Reasonable Accommodation Request
Applicants with disabilities requiring reasonable accommodation for this examination can find information on requesting a reasonable accommodation here.

Veterans Preference
Information regarding requests for veteran’s preference can be found here.

Terms of the Announcement
Applicants must be guided solely by the provisions of this announcement, including requirements, time periods and other particulars, except when superseded by federal, state or local laws, rules or regulations. Clerical errors may be corrected by the posting the correction on the Department of Human Resources website at www.jobaps.com/sf. The terms of this announcement may be appealed under Civil Service Rule 111A.35.1. The standard for the review of such appeals is ‘abuse of discretion’ or ‘no rational basis’ for establishing the position description, the minimum qualifications and/or the certification rule. Appeals must include a written statement of the item(s) being contested and the specific reason(s) why the cited item(s) constitute(s) abuse of discretion by the Human Resources Director. Appeals must be submitted directly to the Executive Officer of the Civil Service Commission within five business days of the announcement issuance date.

Copies of Application Documents
Applicants are advised to keep copies of all documents submitted. Submitted documents become a permanent part of the exam record and will not be returned. The hiring department may require applicants to submit the same documents and/or additional documents at a later date.

Right to Work
All persons entering the City and County of San Francisco workforce are required to provide verification of authorization to work in the United States.

General Information Concerning City and County of San Francisco Employment Policies and Procedures
Important employment information for the City and County of San Francisco can be obtained online here or hard copy at 1 South Van Ness Avenue, 4th Floor.

Exam Type: Entrance
Issued: 11/18/19
Micki Callahan
Human Resources Director
Department of Human Resources
Recruitment ID #: 095018
AIR/JM/650-821-2004

 

Benefits

All employees hired on or after January 10, 2009 will be required (pursuant to San Francisco Charter Section A8.432) to contribute 2% of pre-tax compensation to fund retiree healthcare. In addition, most employees are required to make a member contribution towards retirement, ranging from 7.5%-13.25% of compensation. For more information on these provisions, please contact the personnel office of the hiring agency.

For more information about benefits, please click here.

 



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