City of Tampa

Multi-Media Coordinator (#760310) N31

$32.66-$48.91 Hourly / $5,661.07-$8,477.73 Monthly / $67,932.80-$101,732.80 Yearly

Introduction

This is highly responsible technical and creative work involving the operation and maintenance of digital and social media productions. 

Nature Of Work

The employee in this position plays a key role in producing, directing, filming, and editing compelling video content for department-authorized social media platforms, the department website, internal messaging, and other communication channels. While honing video content and production skills, the person in this position will also develop valuable experience assisting with public information efforts for the entire police department, with attention to both internal and external audiences. They will understand the department’s branding standards and develop content that complements the brand. The employee in this position will work in a fast-paced environment, spending much of their day going from various events to meetings throughout the city. They must be able to work independently, including driving to and from events. Tact and courtesy are expected, as the position often requires higher-level executive and client interaction skills.  

Examples of Duties

Develop storyboards and infographics to ensure a clear, concise, and easily understood message is shared by the department. 

Shoot and edit video content for social media, public service announcements, internal messaging, and other projects. 

Collaborate with Public Information staff to create infographics, flyers, and other promotional materials. 

Develop and produce social media campaigns aligned with the specific goals and initiatives of the department. 

Analyze performance metrics and suggest improvements to content, design, and features that adhere to department branding. 

Present strategic communication ideas to internal staff. 

Assist in developing and disseminating information to the media and the public. 

Monitor and respond to general media inquiries in a timely and professional manner. 

Participate in coordinating press conferences and preparing general news releases. 

Gain experience writing scripts, conducting on-camera interviews, and working with departmental subject matter experts. 

Collaborate with various city departments on opportunities for shared messaging. 

Develop skills as a potential spokesperson for the Police Department. 

Knowledge, Skills & Abilities

Knowledge of: English grammar, composition, and punctuation; publication formats and procedures; methods, principles, and practices utilized in graphic design; Adobe Creative Cloud suite; all applicable social media and analytics platforms; MS Office; Google Drive; photographic techniques and materials; video editing software; website development. 

 

Skills in: the operation of Windows-based computers; the use of Apple iPhone and iPad. 

 

Ability to: effectively communicate through written and verbal skills; handle the pressure of meeting tight deadlines; learn and adapt quickly to change; demonstrate time management and organizational skills; maintain quality check on all pieces; establish and maintain effective working relationships with other employees, supervisors, departmental representatives, and the public. 

Physical Requirements

Possession of a valid Florida driver’s license is required. 

Minimum Qualifications

Graduation from an accredited college or university with a bachelor’s degree in communications, journalism, public relations, marketing, graphic design or related field and two (2) years of experience, with focus on photography, digital photography, filming and video editing.  

or  

An equivalent combination of education (not less than possession of a high school diploma/GED), training and experience that would reasonably be expected to provide the job-related competencies noted above. 
CLASS: 760310; EST: 5/13/2024;